Ep. 5: How Darrell Evans Scaled an Auto Body Shop’s Revenue to $22M USD

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“Never take advice from someone who has nothing to lose by giving it.” – Darrell Evans

That comes from Darrell Evans, an investor, business coach, and digital marketing expert. He graduated over 20 years ago with a finance degree and entered financial sales before moving into the mortgage industry. He later founded a successful mortgage company and a digital marketing agency, using early digital marketing strategies that proved effective during economic uncertainty.

By 2012, he and his business partner met the owner of an auto body shop who, though already successful, wanted to scale to the next level.

In our latest scale tale, Darrell takes us back to that moment when they applied their 6-step framework that incorporated internet marketing in the age of Web 2.0 during a time when things like YouTube and LinkedIn were barely a part of the collective conscious.

Take notes as he shares insights about tailoring products and services based on customer psychology and establishing a business infrastructure to support it.

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More About Host, Alicia Butler Pierre:
Alicia Butler Pierre is the Founder & CEO of Equilibria, Inc.. Her career in operations began over 25 years ago while working in various chemical plants and oil refineries. She invented the Kasennu™ framework for business infrastructure and authored, Behind the Façade: How to Structure Company Operations for Sustainable Success. She is the producer of the weekly top 2% Business Infrastructure podcast with a global audience across 70+ countries.

Alicia is also an adjunct instructor of Lean Principles at Purdue University and serves as the USA Chair of the G100’s Micro, Small, and Medium Enterprises. The Process Excellence Network recognized her as a Top 50 Thought Leader in Operational Excellence. A chemical engineer turned entrepreneur, she’s designed and optimized processes for small businesses, large enterprises, non-profits, and government organizations alike.

More About Sponsor, Equilibria:
Equilibria, Inc. is an 19-year-old boutique operations management firm. We build the business infrastructure necessary for fast-growing businesses to scale with less pain. With a range of services and products, entrepreneurs can get the operational support and resources they need on demand.