Ep. 4: How Marianne Rutz Helped a Furniture Company Exceed Their Target Revenue

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Marianne Rutz, Europe’s leading customer support expert, started her career in 1999 at Hertz’s contact center. She was well-suited for the role as she has a background in travel and tourism. After gaining more experience in operations, she faced a difficult and unexpected battle with cancer.

Undeterred, Marianne project managed her way through the rounds of treatment and upon winning this battle, she decided to start a business. Her consulting firm began with a desire to make customer service a better place by turning frontline customer service divisions from cost centres to profit centres.

When one of her retail clients began to struggle with providing quality customer service during the COVID-19 pandemic, they sought Marianne’s expertise. With her guidance, the client saw remarkable improvements and unexpected revenue growth. In this latest scale tale, Marianne shares how this transformation took place.

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More About Host, Alicia Butler Pierre:
Alicia Butler Pierre is the Founder & CEO of Equilibria, Inc.. Her career in operations began over 25 years ago while working in various chemical plants and oil refineries. She invented the Kasennu™ framework for business infrastructure and authored, Behind the Façade: How to Structure Company Operations for Sustainable Success. She is the producer of the weekly top 2% Business Infrastructure podcast with a global audience across 70+ countries.

Alicia is also an adjunct instructor of Lean Principles at Purdue University and serves as the USA Chair of the G100’s Micro, Small, and Medium Enterprises. The Process Excellence Network recognized her as a Top 50 Thought Leader in Operational Excellence. A chemical engineer turned entrepreneur, she’s designed and optimized processes for small businesses, large enterprises, non-profits, and government organizations alike.

More About Sponsor, Equilibria:
Equilibria, Inc. is an 19-year-old boutique operations management firm. We build the business infrastructure necessary for fast-growing businesses to scale with less pain. With a range of services and products, entrepreneurs can get the operational support and resources they need on demand.