Alicia Butler PierreAlicia Butler Pierre | When I started Equilibria 15 years ago, I never imagined it would evolve into what it is today. What began as my passion to organize businesses is now a go-to source for ambitious entrepreneurs around the world in building sustainable business infrastructure. This evolution results from the thousands of entrepreneurs across different sectors and industries that I’ve had the pleasure of meeting, working with and learning from.

Before founding Equilibria, I worked as a Chemical Engineer. Because I worked in oil refineries and chemical plants, my official title was Process Engineer. This was a pivotal moment in my career. Not only did I refine my skills in the areas of process design, improvement and optimization, but I also witnessed the events leading to four major downsizes and their painful aftermath. It was then that I made the connection of poor process design and implementation (both manufacturing and transactional) to inefficiency, waste, and redundancy which ultimately leads to poor quality and lost revenue.

Determined to not let downsizing be my fate, I decided to take the entrepreneurial plunge (despite the concerns of family, friends and colleagues) in 2005 and never looked back. By applying my organizing skills and big enterprise strategies to small businesses, I knew I could improve efficiency and productivity – and I was right. Fueled by tenacity and willpower, I patiently gathered research, studied trends, developed and tested proprietary products and services to educate entrepreneurs and the people that work with and for them on business infrastructure.

Today, Equilibria helps rapidly growing small businesses of any size remain stable under pressure of meeting payroll, passing audits and keeping customers happy. If you find yourself struggling with customer complaints, unexpected fines, accounting mistakes, mismanaged files, theft and fraud or the even the threat of downsizing – my team and I can help.

By applying similar processes that manufacturing companies use to run like a “well-oiled machine,” but for a fraction of the cost, our team will save you thousands of dollars in lost revenue every year. Although technology continues to change the way I do business, my vision to help businesses navigate growth without falling apart remains constant. I don’t want to see you or any entrepreneur fail just when things begin moving forward. This is why I’m so excited to share in your journey towards extraordinary growth in 2020.

Stick with me. A year from now, you’ll thank me!

To Your “Mega” Success,

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We provide cutting edge business infrastructure tools that give ambitious entrepreneurs access to grow sustainable, socially-conscious companies that fuel job growth.


To Revolutionize the Way Small Businesses Operate.


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